AI Disclosure Policy

Everything Swap Soul produces is generated or changed by AI. Being a character is fine — the point of these rules is that nobody is fooled in a way that matters to them. This page explains what you must disclose, the law behind it, and the tools we give you.

When you must disclose

• Whenever a realistic face or voice could make viewers believe something happened that didn’t, or that a real person said or did something they didn’t.
• Whenever someone could rely on who they think you are — business calls, interviews, customer service, dating, money.
• In ads and sponsored content that use a synthetic person or voice.
• Whenever the platform you publish on requires it (most major platforms do for realistic altered or synthetic content).

Obviously fictional characters — a cartoon fox, an anime avatar, a fantasy creature — usually need no special disclosure, but labelling them costs nothing.

How to disclose

• Turn on the AI label in the studio (Setup → AI label). It puts an “AI-generated” tag on the output that OBS and your viewers see.
• Say it in your stream title, description, profile or at the start of a call — for example “I’m streaming as an AI character”.
• Use the platform’s own AI or “altered content” setting when you upload.

The law

• European Union — AI Act, Article 50. Since 2 August 2026, anyone who uses AI to produce or publish a deepfake (realistic image, audio or video of real-looking people, places or events that could appear authentic) must disclose that it is artificially generated or manipulated. Providers of AI tools must also mark output as AI-generated in a machine-readable way.
• United States. Several states require disclosure of AI in political ads and of synthetic performers in advertising, and some protect people’s voice and likeness from unauthorised AI replicas. Federal law requires removal of non-consensual intimate imagery, including AI-generated images.
• Elsewhere. Other countries have similar rules, and more are coming. When in doubt, disclose.

What Swap Soul does

• Offers the on-screen AI label for the studio output, on by default.
• Labels every audio file Voice Lab makes with machine-readable information that it is AI-generated: an ID3 tag in MP3 files and a RIFF INFO chunk in WAV files (AI_GENERATED=true, the system that made it, a content ID and the date).
• Keeps a fingerprint of every Voice Lab file, so anyone can check whether a file came from Swap Soul — even if the label was stripped — with the file check on the Safety page.
• Puts a visible “AI-generated” label on every AI twin video and on the Studio’s AI results, and marks the file itself as AI-generated in its metadata (machine-readable). It also keeps a fingerprint of each one, so it can be checked on the Safety page even if the label is cropped or the metadata stripped. Still label twin videos as AI-generated when you post them.
• Makes every agent say it is an AI when asked, labels agents as “AI character” on their public pages and “AI” on the stream overlay, and never lets them claim to be a real person.
• Removes accounts that strip labels to deceive people, under the Acceptable Use Policy.

Live video sent to OBS or a call app passes straight through to those apps, which can drop hidden markings — that’s why the visible label and your own disclosure matter most for live content.